{"id":148089,"date":"2025-02-08T16:41:19","date_gmt":"2025-02-08T16:41:19","guid":{"rendered":"https:\/\/www.karlforsberg.se\/?page_id=148089"},"modified":"2026-01-11T21:57:09","modified_gmt":"2026-01-11T21:57:09","slug":"about","status":"publish","type":"page","link":"https:\/\/www.karlforsbergphoto.com\/en\/about\/","title":{"rendered":"About"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;100&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; back_color=&#8221;color-jevc&#8221; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; changer_back_color=&#8221;yes&#8221; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;451195&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; expand_height=&#8221;yes&#8221; style=&#8221;light&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;104407&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;0&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; limit_content=&#8221;&#8221; uncode_shortcode_id=&#8221;181921&#8243; el_class=&#8221;demo-section demo-dark-background&#8221;][vc_column_inner column_width_use_pixel=&#8221;yes&#8221; position_vertical=&#8221;bottom&#8221; gutter_size=&#8221;0&#8243; expand_height=&#8221;yes&#8221; style=&#8221;dark&#8221; back_color=&#8221;color-jevc&#8221; back_image=&#8221;148096&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243; mobile_height=&#8221;300&#8243; uncode_shortcode_id=&#8221;182028&#8243; back_color_type=&#8221;uncode-palette&#8221;][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;70&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;2&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;2&#8243; style=&#8221;light&#8221; back_color=&#8221;color-xsdn&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;187915&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_custom_heading text_color=&#8221;accent&#8221; heading_semantic=&#8221;h6&#8243; text_size=&#8221;h6&#8243; text_weight=&#8221;500&#8243; text_transform=&#8221;uppercase&#8221; text_space=&#8221;fontspace-205268&#8243; uncode_shortcode_id=&#8221;191548&#8243; text_color_type=&#8221;uncode-palette&#8221;]About me[\/vc_custom_heading][vc_column_text text_lead=&#8221;small&#8221; uncode_shortcode_id=&#8221;582442&#8243;]With a background as a creator at B2B advertising agencies, I have extensive experience in visual communication and brand building. Photography has also been a part of my life since my teenage years, and my professional focus for over a decade.<\/p>\n<p>I work with companies, agencies, and professional individuals. In my interactions with people, I seek what feels genuine and relevant \u2013 and translate that into images that reflect identity, culture, and activity.<\/p>\n<p>My mission is to contribute to human and credible brands through authentic images of people in real environments. Images that are well thought out, useful, and without feeling staged. For individuals, it\u2019s about portraits that make an impression and convey personality with integrity.<\/p>\n<p>I am based in Gothenburg and work throughout Sweden as well as within the EU.[\/vc_column_text][vc_column_text text_lead=&#8221;small&#8221; uncode_shortcode_id=&#8221;876106&#8243;]<a href=\"mailto:karl@karlforsbergphoto.com\">karl@karlforsbergphoto.com \u00a0 \u00a0<\/a><br \/>\n+46 70-882 50 60[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;100&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; back_color=&#8221;color-jevc&#8221; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; changer_back_color=&#8221;yes&#8221; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;451195&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-148089","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>About - Karl Forsberg Photography<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.karlforsbergphoto.com\/en\/about\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"About - Karl Forsberg Photography\" \/>\n<meta property=\"og:description\" content=\"[vc_row unlock_row_content=&#8221;yes&#8221; 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